November 21, 2014
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Winn-Dixie Store No. 657 Director Dale Root (right), and associates invited the Sarasota, Fla. community to “It’s Fall Y’all,” a fall event fun for the whole family.​

Autumn is the season for harvest and fall festivals, and Sarasota, Florida Winn-Dixie store No. 657 dared to think outside the box while planning its fall event. Store associates donned country/Western style-clothing to coordinate with the event appropriately named “It’s Fall Y’all.”

It’s Fall Y’all drew more than 600 community members with family-fun activities such as face painting, pumpkin painting and product demonstrations in every department, including deli, bakery, cheese, seafood and the produce department, which offered apple cider.

“It’s Fall Y’all and similar events we host in-store are great opportunities for the Winn-Dixie team to get involved in the community and interact with customers in an enjoyable environment,” said Dale Root, store No. 657 director. “Not only is this a fun event for the attendees, our store associates have a great time as well.”

Throughout the year, store No. 657 also welcomes the Sarasota community in the store with smaller events such as math night and art night. Associates team up with local schools to sponsor events.

“Integrating ourselves in the community we serve is greatly important to us,” said Root. “We don’t just work in this area, we live here, too. We make it a priority to be involved as much as we can.”

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