November 08, 2013
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WWE divas Lillian Garcia, left, and Alicia Fox, right, make an appearance Nov. 3 at BI-LO store No. 5704 in Greenville, S.C. At center is BI-LO No. 5704 Seafood Associate Stanley Cohen.​

Hundreds of people lined up Nov. 3 at BI-LO store no. 5704 in Greenville, S.C. to catch a glimpse of a couple of familiar faces from World Wrestling Entertainment (WWE) fame.

As Breast Cancer Awareness month came to a close, the store teamed up with Susan G. Komen’s Mountains to Midlands affiliate, the World Wrestling Entertainment (WWE) and other local organizations to host a community event to continue educating the public on breast cancer awareness and prevention.

To generate additional interest, “WWE Diva Wrestlers” Lillian Garcia and Alicia Fox made a special appearance, where they signed autographs and took photos with the more than 500 people in attendance. As part of its Breast Health Program, St. Francis Health Care brought a Mobile Mammography Coach and provided free digital mammograms for women. In addition, the Greenville Fire Department brought a fire truck out for kids to admire, while little ones got their faces painted. BI-LO donated bottled water to event-goers, passed our Dollar Tank Club t-shirts, and even made special WWE Diva cookies.

Breast cancer hits home for many, including Garcia, who said her own mother battled and overcame the disease. Joining together to fight breast cancer is nothing new for BI-LO and Winn-Dixie. More than 600 stores throughout eight southeastern states worked in October to raise money for local Susan G. Komen affiliates. They raised $455,820.17 to be distributed locally. Winn-Dixie Montgomery Region’s District 7 raised the most, with more than $62,000 in five weeks for Susan G Komen’s North Central Alabama affiliate.

District Director Jason Hardy said that being empowered to help people locally is what drove his store directors and associates to raise so much money.

“The fact that we are raising funds and generating awareness to help those battling the disease in our very own community is what is most important to us. Having the ability to take care of our neighbors is what we are all about,” he said.

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