January 23, 2015
Taste of Tailgate 500px
A young participant in the Jan. 10 “Taste of Tailgate” event at Winn-Dixie store No. 1588 in Destrehan La. tries out some cupcake sprinkles.​

Winn-Dixie store No. 1588 in Destrehan, Louisiana, was buzzing with the sights, sounds and tastes of a New Orleans tailgate on Jan. 10.

The “Taste of Tailgate” event was in celebration of the store’s recently enhanced look, with new deli, bakery and seafood departments, a new drive-through pharmacy, expanded natural and organics and wine and liquor offerings, as well as refreshed decor and new flooring.

“We wanted to host an event that would resonate with our neighborhood,” said Morris Soudelier, store director at Winn-Dixie store No. 1588. “We’re all Saints fanatics around here, so we thought, what better way to cater to the Destrehan community than by offering the savory flavors of football season?”

On the day of the event, the remodeled store transformed into a high-energy tailgate party. Mike Magahe, meat market manager, provided live music, and the Destrehan High School dance team put on a performance for attendees. The event also featured a cupcake buffet, which was a huge hit among shoppers, young and old.

The event culminated with a check presentation to the American Cancer Society. The Winn-Dixie New Orleans Region was committed to the Making Strides Against Breast Cancer community donation program and was proud to be able to contribute a total $175,252 to the organization’s cause.

“We are lucky to serve such generous communities throughout the New Orleans Region footprint,” said Mohamed Abul-Hawa, district director. “Together with our customers, we are helping the American Cancer Society get that much closer to winning the battle against breast cancer.”

Taste of Tailgate Inset 4.jpg



Taste of Tailgate Inset 3.jpg
A very special VIP also attended “Taste of Tailgate” – Saints Running Back, Khiry Robinson -- who took time to autograph sports paraphernalia and to pose for pictures with fans.

Taste of Tailgate Inset 1.jpg

Taste of Tailgate Inset 2.jpg

Taste of Tailgate Inset 5.jpg

​​

Share this:
Archives
Join newsletter mailing list

Click here to subscribe to Community Connections, the Southeastern Grocers company newsletter, to receive BI-LO, Harveys and Winn-Dixie news, once a week, to the email inbox of your choice.

Do you have a story to tell everyone in the Southeastern Grocers family about great customer service? Inspirational community outreach? Winning sales initiatives?
Email us at communityconnections@segrocers.com and let us know.