October 03, 2014
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Franks RedHot ATV winner Justin Newby.​
One lucky Florida customer received the prize of a lifetime, thanks to Winn-Dixie’s and Frank’s RedHot’s Sweepstakes – he won a custom ATV.
Orlando, Fla. resident Justin Newby was presented with the ATV in a special ceremony held Sept. 22 at Winn-Dixie store No. 2388 in Altamonte Springs, Florida.
Store Director Stan Walker presented Justin with the keys to his new ATV and a gift bag full of Frank’s RedHot products to enjoy with his family.
Justin was selected from over 7,800 entries across the Southeast, including participants from Alabama, Florida, Georgia, Louisiana, Mississippi, North Carolina, South Carolina and Tennessee. Sweepstakes entry dates were accepted from June 30-July 30 and required participants to tweet online @WinnDixie and tag with #franksredhot. Justin’s creative tweets, featuring his 9 year-old son eating the hot sauce around town, made him the clear winner.
“Every year, my buddies and I do an annual road trip and it’s a tradition to cook up a big batch of wings made with Frank’s RedHot,” says Newby. “I really do put that sauce on everything, so I think it’s just perfect that I won. Now I can combine my love of off-road sports and my love for Frank’s while tooling around in my custom ATV!”
“We were excited for Justin, who’s a local resident and customer, to win the custom Winn-Dixie & Frank’s RedHot ATV,” said Walker. “It was a great feeling to present him with the keys and watch him drive off the lot to share the prize with his family."
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Winn-Dixie Store Director Stan Walker presents the ATV keys to Altamonte Spring, Fla. winner Justin Newby. Newby won the ATV for his creative tweets, including @WinnDixie and #FranksRedHot.

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